Category: Storytelling

what's your story
Posted in Storytelling

How to Tell Your Story 

  From 99U, Matt McCue provides a terrific 5 step process for telling a story. Matt writes: Here’s…

today's training -- tell a story
Posted in Storytelling

A Storytelling Guide for Those Who Stink at Storytelling

  From Inc., Jessica Stillman offers a guide to telling a story to help those who are challenged with…

man-and-woman-at-dinner
Posted in Storytelling

Why Good Storytellers Are Happier in Life and in Love 

    From the Wall Street Journal, Elizabeth Berstein shares research that shows that men who are good…

plato-those-who-tell-the-stories-rule-society
Posted in Storytelling

The Four Truths of the Storyteller

  From HBR.org, Peter Gruber, in a terrific article, outlines the four truths of a story teller….

once-upon-a-time
Posted in Storytelling

Theranos and the Dark Side of Storytelling

From Harvard Business Review, Jonathan Gottschall discusses the power of storytelling and what happens when a story is used…

Posted in Storytelling

TED Talk Masters Teach You How To Tell A Story That Actually Means Something

From Fast Company, Chris Anderson discusses the importance of having one overall message – a “through-line”– for a…

once upon a time
Posted in Storytelling

To Recover from a Crisis, Retell Your Company’s Story

  From Harvard Business Review, Harry Hutson and Martha Johnson discuss the damage to the B&O Railroad Museum and how its…

Tell Stories
Posted in Storytelling

5 Storytellers

  From Forbes, Carmine Gallo discusses 5 types of storytellers that you will meet in business.  Some of the…

phases of a story
Posted in Storytelling

The Ancient Storytelling Secret That Every Leader Needs To Know

  In 1998, I read Every Leader Tells a Story and it immediately validated what I had been…

Posted in Storytelling

Giving Your Brand Primal Power Through Storytelling

Giving Your Brand Primal Power Through Storytelling | Fast Company.  As part of my ongoing fascination about…

Posted in Storytelling Whatever you are, be a good one.

Storytelling Boosts Sales — Tell Stories & You’ll Boost Sales (Because of How Human Brains Are Wired)

Storytelling Boosts Sales Tell Stories & You’ll Boost Sales (Because of How Human Brains Are Wired) |…

Posted in Initiative Storytelling Whatever you are, be a good one.

Four Steps to Turn Stories into Competitive Advantages

Storytelling can provide competitive advantages if done well which is why I enjoyed Four Steps to Turn Stories…